Branding 101: What your small business needs to make a first great impression

First impressions last. Nowhere is this more important than in the resource-constrained world of small business. Great design and branding make the kind of impression that reels clients in, helping you to grow past your competition.

On the other hand, a bad first impression can be extremely costly to recover from. Save yourself the time, and money, you'll expand, later on, by investing in good design, the first time.

We've brought you the fundamental tools you'll need in order for your small business to make a great first impression. Over the next few weeks we will provide three tools for you to use in your business.